We have all seen the innocuous hotel brand standards hotel management are required to put in place. Those that have brand standards set by their overseas head offices can have a particularly hard time filling the requirement. After all part of these standards are set so the guest has a similar and good experience staying in the same companies different properties no matter the location.
Guests do expect and like to look forward to those little luxuries they experience in another of the companies properties albeit through the differentiated services and amenities. Bathrooms are of particular importance and high on guest expectations be it the spa bath, the marble finish or the lighted magnifying mirror. These types of bathroom amenities provide a bold statement and provoke a feeling of luxury. Never forget your guest pays a lot of money to get the experience after all their expectation is the high standard that matches the online images your company site provides. Often the experience is a little less with facilities found to be below par resulting with the guest being less than happy.
For those that stay regularly in the same properties showing them the hotel really cares by changing things up or around or perhaps giving them several options to choose a room type, view or size that is perfect for them.
As a supplier we do get a lot of feedback when it comes to the same items we sell to the accommodation sector. We were struck recently by one comment from a lady who had stayed at a 5 star Hotel in Melbourne with the conversation coming around to magnifying mirrors. Her comment was “only nice hotels have magnifying mirrors.” It turns out she had a magnifying mirror at home.
Hotels work really hard at providing a home away from home with extras type of experience, it’s what brings the guest back to the same property time and again. From our perspective and asking our clients for marketing purpose over 15 years why do they use or want a magnifying mirror? It would seem the accommodation business is missing the market.
A nicely appointed and clean bathroom is paramount and unexpected wall mounted lighted magnifying mirror is a pure delight for the ladies a sort of voyage of discovery if you will and something different but very practical for men. This is just one of many things that properties can do to give their property a small but noted and welcomed change by each guest.
The magnifying mirror is an item purely for the guest and great fun to use, practical as the iron and the kettle which are no fun to use. It becomes a delight for those ladies who have not had the opportunity to use a mirror like this before. There are very few men who would own up to using a magnifying mirror however they do look a lot better when checking how the shaving went that morning and for those that wear glasses well it’s now become a whole new world.